THE STORYSTUDIO
Empowering Brands to Tell Their Stories.
Health, Wellness & Medical
Let your audience know why your brand should be trusted when it comes to their heath. Learn more about the work StoryStudio has done with businesses in the health, wellness and medical field in the case studies below.
Children's Hospital Foundation
To highlight the positive impact one hospital has on the lives of its young patients, Children’s Hospital Foundation partnered with Story Studio to create two custom stories.
Both stories were met with an intrigued audience who spent 5x more time on the stories than the industry standard. The campaign earned more than 16,000 brand engagements and was featured on CNN, The Boston Globe, Fortune and Business Insider.
Keith Gallant, Mkting Dir.
Futures of Palm Beach
What is Brain Health?
With the goal of inspiring their audience to stay on top of their game as they age, What Is Brain Health? worked with StoryStudio to create a list of tips and tricks people can do to boost brain health.
The content received more than 14,000 brand engagements and the average reader spent 284% more time on the content than the industry standard, proving the need for the services the What Is Brain Health? campaign provides.
Futures of Palm Beach Rehab
Futures of Palm Beach needed a way to showcase the new, innovative programs being offered at the treatment center, so it partnered with StoryStudio to relay their message with custom content.
Their target audience certainly engaged with the content! Readers spent an average of 413% more time reading the content than the industry average. The story was picked up by The Washington Post, Time Magazine and CBS.
JourneyLite
JourneyLite was looking for a way to highlight the latest technology and procedures within their specialized field. StoryStudio helped them target their audience by showcasing the ways the new procedures JourneyLite has to offer can help people lose weight.
With the content, they received more than 6,000 brand engagements. In addition, the story was picked up by GQ, Fitness Magazine and Food.com.
Active Implants
In partnership with the StoryStudio, Active Implant’s was able to tackle its main KPI’s – awareness & engagement – in an impactful way through a custom story designed to inform readers about a potentially life-changing medical procedure.
The average time of 4:02 minutes spent on the page was 284% higher than the industry standard of 1:03 minutes on desktop, and 357% higher than the industry standard of 53 seconds on mobile.
Readers scrolled an average of 54% down the page, higher than the industry standard of 43%.
Covered CA
In partnership with StoryStudio, Covered CA has been able to tackle its main KPI’s – awareness & engagement – in an impactful way through a custom story about holiday events.
With over 2.5 million impressions, Covered CA’s custom story earned a total of 8,303 brand engagements.
With an average time of 3:56 minutes spent on the page, 275% higher than the desktop benchmark of 1:03 minutes and 345% higher than the mobile benchmark of 53 seconds, the story has proven to be both helpful and informative to readers.