THE STORYSTUDIO
Empowering Brands to Tell Their Stories.
Food & Beverage
Give your audience a taste of the unique flavor your brand has to offer. Learn more about the work StoryStudio has done with businesses in the food & beverage industry in the case studies below.
La Crema
With the goal of driving brand awareness and attendance for its annual wine and food event in Sonoma County, La Crema worked with StoryStudio to develop custom content for their target audience.
The story drove more than 2 million impressions and earned a total of 11,536 brand engagements. La Crema exceeded their goal of driving traffic from desktop computers by 268% and from mobile by 338%.
Moret Webster, Mkting Dir.
Hall/WALT Wines
Blue Isle Spread
In partnership with StoryStudio, Blue Isle Yogurt Spread was able to introduce their brand to the San Francisco market with holiday themed custom content showcasing the quality and versatility of their product.
Their story outperformed industry benchmarks with a whopping 8.3 million impressions and 6,538 brand engagements. Readers spent 138% more time on the story than the industry average proving the level of value and interest the content provided.
Tonnino
In partnership with StoryStudio, Tonnino Tuna was able to tackle its main KPI’s – awareness & engagement – in an impactful way through a custom story.
With over 2.3M impressions, Tonnino Tuna’s custom story earned a total of 6,450 brand engagements.
With an average time spent of 3:06 minutes, 195% higher than the desktop benchmark of 1:03 minutes and 251% higher than the mobile benchmark of 53 seconds, viewers are shown to resonate with the content. With a majority of viewers using a mobile device (80%), the time spent is especially impressive.
Harvest House
In partnership with StoryStudio, Harvest House was able to tell its impactful custom story while celebrating their 39th anniversary of providing holistic nutritional education in the East Bay.
With 741,760 impressions, Harvest House’s custom story earned a total of 1,558 brand engagements. These engagements are a compilation of the page views and clicks onto the story.
With an average time spent of 2:41 minutes, 155% higher than the desktop benchmark of 1:03 minutes and 203% higher than the mobile benchmark of 53 seconds, the story has proven to help educate readers on holistic nutritional foods.
Liana Estates
In partnership with StoryStudio, Liana Estates was able to tackle its main KPI’s – awareness & engagement – in an impactful way through a custom story about the experience at their winery.
With a total of 2,988,140 impressions, this story earned a total of 6,386 brand engagements. These engagements are a compilation of page views and clicks.
Visitors spent an average of 3:12 on the page, exceeding the benchmark for time on page on desktop devices (1:03) and mobile devices (0:53).
Francis Ford Coppola Winery
In partnership with StoryStudio, the Francis Ford Coppola winery was able to tackle its main KPI’s – awareness & engagement – in an impactful way through a custom story.
With over 1 million impressions, Francis Ford Coppola Winery’s custom story earned a total of 17,053 brand engagements.
With an average time of 2:24 minutes spent on the page, 144% higher than the desktop benchmark of 1:03 minutes and 171% higher than the mobile benchmark of 53 seconds, the story has proven to be both interesting and valuable to readers.