Empowering Brands to Tell Their Stories.
How are you shaping minds and hearts to make a difference in the world? Let us help you tell the world your mission! Learn more about the work StoryStudio has done with organizations in the education industry in the case studies below.
Saint Mary's College
Throughout the integrated program, VisionSF, Saint Mary's worked with StoryStudio to develop a custom content campaign, including video and blog posts, to drive awareness of the benefits of their MBA Program.
“Working with the Hearst StoryStudio proved to be a valuable component of our advertising campaign, enabling us to develop and deliver quality content in a unique, effective way. The StoryStudio team was responsive, professional, and highly skilled.” said Craig Kaufman, Director of Marketing.
UC Berkeley - HAAS School of Business
In partnership with StoryStudio, Berkeley-Haas was able to tackle its main KPI’s – awareness & engagement – in an impactful way through a custom story about career development.
With over 3.1 million impressions, Berkeley-Haas’s custom story earned a total of 9,822 brand engagements.
With an average time of 4:12 minutes spent on the page, 300% higher than the desktop benchmark of 1:03 minutes and 375% higher than the mobile benchmark of 53 seconds, the story has proven to be impactful to readers.
Morehead State University
With the goal of introducing their university to an audience of prospective students and their parents in the Ohio region, Morehead worked with StoryStudio to develop a list of the top 10 reasons students should choose Morehead.
The story earned more than six million impressions along with 12,846 brand engagements. Readers spent a total of 368 hours in front of the brand while reading the content earning Morehead the awareness they were hoping for.
California Academy of Sciences
In partnership with the StoryStudio, California Academy of Sciences was able to tackle their main KPI’s – awareness & engagement – in an impactful way through a custom story designed to let Bay Area residents know about their Twilight Zone exhibit.
With over 2.5M impressions, California Academy of Science’s custom story has earned a total of 11,376 brand engagements thus far in the campaign. These engagements are a compilation of page views and clicks.
With an impressive average time spent of 3:57 minutes, was 276% higher than the desktop benchmark of 1:03 minutes and 347% above the mobile benchmark of 53 seconds.
Cal State East Bay
In partnership with the StoryStudio, Cal State East Bay was able to tackle its main KPI’s – awareness & engagement – in an impactful way through a custom story about successful alums.
With over 1.5M impressions, CSEB’s custom story has earned a total of 7,727 brand engagements in the campaign.
Visitors spent an average of 3:55 on the page, exceeding the benchmark for time on page on desktop devices (1:03) and mobile devices (0:53) by 273% and 343% respectively.